Visual Thinking: for Design (Morgan Kaufmann Series in Interactive Technologies)

Increasingly, designers need to present information in ways that aid their audience's thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance.

In Visual Thinking for Design, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand…

Submitted:Mar 7, 2009
Author:Colin Ware
Brand:Morgan Kaufmann
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Category:Graphics & Multimedia
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3 diggs • 0 comments • Mar 7, 2009

Visual Thinking: for Design

Through a detailed analysis of the mechanics of visual cognition, this book teaches us how to see as designers, by anticipating how others will see our designs.